How the “time secret” helped me close a top 5 tech company

Reading Morgan Housel’s praised financial investment book, The Psychology of Money, I stumble across a head-scratching fact:

$81.5 billion of Warren Buffet’s $84.5 billion net worth came after his 65th birthday

Housel explains that too many credit Buffet’s fortune to his investing acumen and not enough point to his longevity.

Buffet began serious investing at age 10.

“His skill is investing, but his secret is time.” writes Housel.

But the time secret doesn’t go unnoticed only in investing.

It happens in sales too.

Last month, my company inked a deal with a top 5 tech company.

It took nearly a year, saw two leadership changes, multiple shifts in product requirements, a redefined scope, and an arduous legal evaluation.

I’d love to tell you savvy negotiation or unrivaled charisma made the difference.

But boring, old consistency got it done:

Booking and rescheduling calls

Documenting and refining plans

Sharing and overcoming challenges

Awaiting and leading decisions

None of these things appear special.

But when you sustain them over time, they become transformative.

“Sustaining” is the key responsibility for unearthing time’s secret.

You must chip away at all life’s projects, slowly and subtly:

Write a post to stretch creative muscles.

Slice a few strawberries to practice healthy eating.

Share with a friend to build a partnership.

Because in investing, sales, and life, it isn’t about one-off tactics or strategies.

It’s about the good behaviors you can stick with, the ones you can repeat for the longest period of time.

Another praised book, The Greatest Salesman in the World, puts it well,

“The prizes in life are at the end of each journey, not the beginning.”

Stay patient and do what you can, today.

With enough time, you’ll find life’s prizes.

Thank you for reading.

And remember, when you embrace practice, develop awareness, and align your efforts, you can rise above the deal.

You can live #quotaless

---

Quotaless reads less than a minute to help master your mind, business, and time.

It’s delivered every Tuesday and free to subscribe.